“Marketing” is the art of showing prospective clients or customers your product or service, and convincing them of the benefits of that product or service so the prospects become willing to invest their money in it. This means that marketing is essentially an exercise in presenting your services or goods in the best possible light. … Continue Reading
There are so many options to choose from when purchasing print products, whether are business cards, posters, flyers or something else. Keeping that in mind, read on to discover some top tips in regards to print marketing and choosing the right products for success… Branding One thing you need to think about when purchasing products … Continue Reading
Forms are a great way to gather information from your readers. For example you can collect information for a mailing list, simple details like name, surname and website URL or even something more complicated like a form to join a your Pinterest group board. But we don’t want to give our readers a bored and … Continue Reading
If you have been keeping your blog for a while, or thinking to start one, you might be keen to turn it into something a little more. A lot of people have tried to do this in the past, and actually it is not too hard to do so long as you know what you … Continue Reading
Let’s be honest… when you start a blog there’s SOOOO many things to think about: Writing, posting, making good graphics, tweeting/pinning/sharing on various social media, make connections and much more! With all these things going on is easy to skip what is less important. I’ve made a mistake when I started my blog. I said … Continue Reading
No business can get very far without some kind of a product to sell, and it is always going to be one of the major concerns that you need to think about if you are hoping to ensure that your business is a success and your customers are happy. Product development can take a long … Continue Reading
If you have a blog or a website, I’m sure you are familiar with WordPress. WordPress is a great platform that gives infinite possibilities of customisation to help us reaching our goals. Because of its nature, WordPress is also easy to manage yourself. You don’t need a developer to manage your website or blog! You … Continue Reading
As a web designer, a lot of small business owners ask me advice on how to start a website for their business. I’ll be honest but not everybody has at least £500 for a basic website. So I completely understand that you want to create a website for your business on your own. There’s no … Continue Reading
As a small business owner, I’m sure you are very concerned about generating leads and make sales. Last week I’ve explained how a wrong landing page can impact on conversion rate and how you can fix it. This week, instead, I want to talk about how to generate leads like a pro.
Let’s be honest.. no one likes a slow blog or website. We are so used to not having to wait anymore that one of the reason why we leave a page is because it takes too much time to load. Who doesn’t do that. Truth is, this can also happen to your blog too, making … Continue Reading
